ProducersTEMP

To send your produce to a fresh produce market, you first need to decide at which market you would like to operate and then appoint a market agent at that market.

Once you have chosen your agent, you need to follow a specific process:

  • Fresh produce must be packed according to legislative requirements. For more information. please visit https://www.gov.za/documents/agricultural-product-standards-act-regulations-grading-packing-and-marking-fresh-fruit where types and sizes of produce and packaging are detailed as well as inspection requirements and fees payable.
  • All produce sent to the market must have a consignment note with the producer’s contact details
  • Your load must be sent to your agent of choice at the market
  • Your agent will confirm receipt of your load and quality thereof
  • Your agent will confirm daily sales, prices and stock levels each day
  • Market commission is calculated on an Ad Valorem basis, according to gross value of the product
  • Payments to farmers/producers are made by your market agent
  • Cold storage and ripening rooms are available at the markets for a fee payable to the markets

Market Registration Requirements

Some markets require producers to complete a registration form before trading. Please download the required application forms.

Hi Jenna

Click here to see the overlay will look like for Durban

Market Registration Requirements

Some markets require producers to complete a registration form before trading. Please download the required application forms.

RSA Durban

Download the Ethekwini Municipality application form. Once completed, please email your form to Navisha Ramkalawan at [email protected].

Supporting Documentation Required:
Company Registration Certificate, Copies of Directors’ ID and Proof of Address.

RSA Cape Town

Download the Cape Town Market application form. Once completed, please email your form to Wanda Agenbag and Lucille Barnard at [email protected] and [email protected].

Supporting Documentation Required:
Identity Document or Company Registration Certificate, Proof of Address (not older than three months), SARS VAT number.

RSA Joburg

Download the Joburg Market application form. Once completed, please email your form to Michelle Smith and Zanele Kunene at [email protected] and [email protected].

Supporting Documentation Required:
Identity Document or Company Registration Certificate, Proof of Address (not older than three months), SARS VAT number.

RSA Tshwane

Download the Tshwane Market application form. Once completed, please email your form to Thava Chetty at [email protected].

Supporting Documentation Required:
Identity Document or Company Registration Certificate, Proof of Address (not older than three months), SARS VAT number.

10 things to know before sending your produce to the market.

  1. Know your product ie packaging, grading, sizing and price signals.
  2. Choose your agent wisely and preferably visit his/her floor before sending.
  3. Request a Fidelity Fund Certificate from your Sales Agent.
  4. Do market research on prices and trends before planting.
  5. Engage with your agent on your plantings, marketing periods and expected quantities.
  6. Communicate to your agent about deliveries, expectations and quality issues at least twice a day.
  7. Verify your sales reports daily and reconcile with your account sales.
  8. Pay attention to suggestions from your agent concerning requirements, trends and buyer feedback.
  9. Inform your agent of loads that need extra attention.
  10. Remember branding, quality and continuity are the keys to success.