Exports

Our Export Division, Freshworld is based in Stellenbosch and supplies high quality fruit and vegetable internationally on behalf of producers. RSA Group’s Vision, Mission, Farmer-First® Philosophy and Value Proposition are also followed by Freshworld.

Freshworld is a South African export company founded on long-lasting relationships with producers and customers. The company believes in a hands-on approach to: 

  • Procuring top-quality fruit and vegetable for clients on behalf of producers, to fit their specific requirements
  • Carrying out client-based selling and marketing for producers
  • Executing World-Class programme-based business

A dynamic and experienced sales team supplies clients with a range of quality products, and specialises in shipping to supermarket retailers directly, to meet the requirements of their specific programmes.

  • Freshworld believes brand value is the grower’s greatest intangible asset and is committed to promoting producer brands across all of its export regions.
  • Freshworld is consistently seeking, finding and developing new markets.
  • Export transactions are fully transparent and supported by an effective logistics, administrative and financial system, as well as a communication policy that paves the way for better business.
  • Freshworld believes strongly in its value system and culture, and views them as simple but powerful tools that enable it to achieve its vision: to maintain a position of leadership in the fresh produce industry. The values of integrity and accountability are upheld in every transaction.
  • The company is a reference base of information and it forms part of daily communication with producers in the sharing of information that strengthens decision making.

Saint Petersburg

Moscow

Vladivostok

Dubai

Oman

Dammam

Jeddah

Kuwait

Iraq

Qatar

Jordan

Netherlands

Poland

Germany

France

Spain

Italy

Greece

Greece

Romania

Lithuania

Canada

India

Bangladesh

Indonesia

Malaysia

Singapore

Vietnam

Hong Kong

Shenzhen

Shanghai

Qingdao

Beijing

Dalian

Chongqing

Kenya

Congo

Senegal

Benin

Benin

Mali

Gambia

Cote Divore

Mauritius

St Helena

Reunion